The thought is in the mind of every successful business owner: Right now, somewhere in the world there is a great business opportunity that can help my company to grow.
Technology has allowed businesses to pursue many of these opportunities electronically. However, the increased use of virtual meetings has raised the question of whether face-to-face interactions are still important to international business development.
Ernest Dwight thinks they are important. Dwight is president of Charlotte-based signage manufacturer SouthWood Corporation (www.southwoodcorp.com) with clients in the U.S., the Caribbean and Europe. And his emphatic belief that face-to-face meetings are critical to business relationships was honored with a Business Opportunity Grant from British Airways.
For its Business Opportunity Grant program, British Airways hand-selected the winning companies primarily based on how a year’s worth of business travel and face-to-face meetings, along with other valuable business support, would positively impact each business, its growth and ability to meet objectives for 2010. The grant includes airfare for 10 round-trip Club World business class flights, five free global shipments with British Airways World Cargo, $1,000 toward hotel accommodations at Courtyard by Marriott, five Regus Businessworld Gold Cards offering access to its business lounges worldwide, a Canon MX860 Printer, and three face-to-face business introductions through ExeConnect.
“As it relates to the business development process when selling services like ours, the opportunity to travel, especially to distant locations, is of great benefit to us,” says Dwight. “The availability of continuity of travel and business support is important because we typically require multiple visits with clients and their properties, due to the consulting nature of our business, and need to know and understand their projects. The British Airways Opportunity Grant will make a real difference in our ability to meet our business objectives in 2010.”
About SouthWood Corporation
SouthWood specializes in the creation and implementation of image-conscious custom signage and graphics. SouthWood will design, plan, build, install and manage the project from concept to completion for clients throughout the U.S., Caribbean and beyond. Founded in 1970, SouthWood has earned a reputation for helping clients figure out what they need, getting it done right and on time, and providing service and quality that generate referrals and repeat business. Call 800-727-6884 or visit www.southwoodcorp.com for more information.